GUIDES

Best CRM for PMI Advisers in the UK (2026)

What private medical insurance advisers need from a CRM in 2026: PMI as its own product line, renewals, commission and compliance, explained.

6 min read · 31 Oct 2026

What Is a PMI Adviser CRM?

A PMI adviser CRM manages private medical insurance clients and policies: the needs conversation, the policy arranged, annual renewals and price changes, commission, and the evidence that the advice was suitable. PMI behaves differently to life cover: it renews every year, premiums move, and clients need reviewing far more often.

What to Look For in a PMI Adviser CRM in 2026

  • PMI as its own product line: kept separate from life and income protection in your pipeline, reports and commission, not lumped in with them
  • Renewal tracking: every renewal date visible in advance, with reminders to review before the client receives the new premium
  • Household and business schemes: individual, family and small business cover recorded clearly
  • Commission tracking: initial and renewal commission recorded against each policy
  • Compliance evidence: needs, recommendation and client understanding kept on the file for Consumer Duty
  • A client portal: clients update details, upload documents and sign without email chains

Why PMI Sits Best Alongside Protection

Most PMI advisers also advise on life, critical illness and income protection. A CRM that holds PMI next to the rest of a client's protection gives a complete view of their cover, and a reason to talk at every renewal.

Why PMI Advisers Choose Adviser IQ

Adviser IQ records PMI as its own product line across cases, policies, reports and commission, alongside full protection advice, with a client portal and Consumer Duty evidence built in. Pricing starts from £144 per licence per month.

Frequently Asked Questions

What is the best CRM for PMI advisers?

The best CRM for PMI advisers keeps private medical insurance as its own product line, tracks every renewal, records commission per policy and holds compliance evidence on the file. Adviser IQ does this alongside full protection advice.

Can a CRM track PMI renewals?

Yes. A PMI CRM should show every upcoming renewal so you can review the cover before the client sees the new premium.

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